Motors TV and the WRC breaks new ground
From 2010 the FIA World Rally Championship will expand its coverage on Motors TV and benefit from an unprecedented level of dedication, along with a major boost to the on-board side!
For each of the 13 rounds of the 2010 season, Motors TV coverage will start on Thursday evening with a preview show, followed by a new customized package of on-boards and daily news round-ups on a Friday, Saturday & Sunday evening, and an end of event round-up on the following week-end. (UK COVERAGE WILL FOCUS ON THE 3 RACE DAYS) But the major change to the coverage will be the amount of on-board footage that will feature in the 48’ long daily highlight shows.“I’ve always felt WRC’s onboard footage is state of the art”, said Motors TV Head of Programming & Acquisitions, Frédéric Viger, “and while mainstream broadcasters need to make a mainstream show our channel is all about the hard-core fans. Those viewers are willing to BE the driver when watching the coverage on their flat-screens, and that is just what we’re going to offer them. More than 50% of our highlight packages in fact will be dedicated to onboard, giving a brand new feeling to the show.” “We are delighted to announce the extended agreement with Motors TV”, commented Simon Long, ISC CEO. “The deal provides us with the opportunity to showcase our extensive onboard footage and provide WRC fans with a new dimension of the sport”. The new 3 year deal signed with ISC/North One Television obviously is a major step in the channel’s development, as confirmed by Motors TV President, Jean-Luc Roy: “WRC is one of only three FIA World Championships, and one of the toughest. It has a very strong appeal to all of our European viewers, many of whom stand along the road sides to cheer the drivers on during the events. The arrival of the WRC will definitely help building the channel’s profile even further and increase our subscriber base. As we’ve done with the Le Mans 24 Hours in the past, we will create a new high standard in term of coverage”. Motors TV coverage of the 2010 WRC will start mid-February with the Swedish Rally. FIA WRC –1st round, Swedish Rally: Friday 12 to Sunday 14 February.





This is super news, then we just need the ERC like last year... and Motor Tv is the best chanal in the World. The only dream left is the DASU Rallycross from Danmark, with over 90 Rallycross teams to every Race. It is for sale now, for a very good price... (-: